E-Panel: Publicists

Dan Wickett continues his interesting roundtable series with a chat with publicists Lauren Snyder of Coffee House Press, Marty Matze of Graywolf Press and Caitlin Hamilton Summie of Unbridled Books. What exactly do publicists do, you want to know? How can authors participate in their own publicity? Why should you choose a certain publisher? Read on.

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion's Baratunde Thurston (left), Facebook's Morin Oluwole, and bitly's Tim Devane. Register now.