MBToolBox
Tuesday Jul 31, 2007

How to Pitch Gets Personal

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These guys do work. Now, How to Pitch does, too.

In mb editorial, we're like most service-minded editors: obsessed with making our stories do work for our readers. We share queries that landed their writers the bylines of their dreams so you can replicate their success; we tip you off to media industry movement so you can get a lead on places seeking staffers with skills you've got in spades; and we dig into how media folks prevail in their work so we can take cues from them. So, to keep things as helpful as we aim to be, we've organized our How to Pitch archive by topic, to mirror the way we know freelancers target places to publish their work.


Frequently, writers pitch based on their own expertise. For example, if you're versed in architecture, certain outlets are predisposed to paying attention to your ideas. So now, our archive groups all our HTP articles by outlets' subject area, enabling you to quickly find every guide we've got on the magazines, Web sites and newspapers that publish articles tied to your areas of expertise.

Furthermore, most writers have certain outlets they'd kill to see their byline in. This is why we've also enhanced the How to Pitch archive with an alphabetical breakdown, enabling you to zero in on the exact titles you dream of breaking in to.

So you know: We're hatching lots of other ways to help you navigate HTP -- by outlets' pay rates, lead times, keywords within articles, and more. This means now's the time to let us know how you'd like to be able to search How to Pitch, so sound off here.

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