Editors On the Hot Seat
More fashion! It’s enough to make you want to regurgitate your lunch so you can fit into them skinny pants. Anyway, Greg Lindsay investigates the dark art of seating at fashion shows:
From my usual perch in the fifth or sixth row of the shows I managed to attend, I began to understand that behind the boldfaced editors in the front row, great swaths of fashion news editors, accessories and market editors, bookings editors and stylists were arrayed behind them. I started thinking in terms of fashion’s “Four Families” (the NYC mafia reference is intentional): Vogue, W/WWD, Harper’s Bazaar and Elle. After that came the gangs from The New York Times, Lucky and In Style, not to mention the lone wolf critics, fashion reporters from the regional newspapers, the foreign editors and London newspaper critics, all the way on down to the TV producers, and fashion bloggers. But it was never clear how these seating charts were put together, or who the savants able to keep the whole status equation of the fashion world in their heads really were.
So this Spring 2007 fashion season, mediabistro.com asked a handful of designers to explain the logic and the artistry of fashion show seating. As expected, all but one shot us down immediately. But James LaForce, one of the founding principals of PR firm LaForce + Stevens, very graciously invited me to visit his office on the eve of Tuesday’s Bill Blass show to watch the seating chart be locked in.
Read on here. And if you still haven’t gotten enough, you can follow FishBowl’s coverage of FashWeek here.
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