How to Pitch: Maximum Fitness
“Looking to cut out a slice of the glutted men’s fitness magazine world, Maximum Fitness has revamped its content to attract people serious about getting results in the gym,” writes Keith Hernandez, so this is a good outlet for you fitness writers. There are lots of spots open to freelancers, but the best places to break in are “Body Parts”, “Consumer Watchdog” and “Fit Quiz.” “Essentials” is mostly written in-house. Even though you can’t spell “Maximum” without “Maxim,” remember this is a fitness magazine, not lifestyle. “The crucial difference with other men’s magazines is that Maximum Fitness will not publish articles featuring the latest Italian suits or the trendy new plasma screen.”
Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our 
