Google isn't just in fierce competition with Microsoft and Yahoo to snap up computer engineers as reported in The Times. They are now one of the most active companies on the mediabistro.com job board. That's right, Google competes with your firm to attract and hire media industry talent like writers, account executives and ad sales reps, designers, marketers and content producers. How do they do it? . . .

Through events, lectures, parties, and fun contests. Sounds a lot like what mediabistro does everyday!

In keeping with their silicon valley ways, Google has partnered with mediabistro to develop novel ways to attract candidates in hard to fill jobs like ad sales. Google has sponsored several mediabistro cocktail parties, as well as considered sponsoring an online media quiz and targeted Scoop Job emails.

The Times article points out that the basic strategy is to lure talent through ". . .no-pressure recruiting occasions meant to create excitement around their companies and impress potential recruits."

With our large audience and experience hosting cocktail parties, seminars, and workshops, mediabistro is a great partner for developing novel ways to attract talent.