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If you’re one of the readers who came to MBToolBox but don’t really know mediabistro that well, you might learn a few things about some stuff you could be missing out on from this year-end letter from Laurel Touby. And in general, there’s sort of a special shout-out to me in there…

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion's Baratunde Thurston (left), Facebook's Morin Oluwole, and bitly's Tim Devane. Register now.