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More Adventures in Podcasting

Elizabeth Crane in the April newsletter from the ASJA discusses the writer’s point of view of podcasting:

Anyone can record a podcast and become a content provider, which we, as writers, know is both a blessing and a curse. When there is no editor or arbiter of what gets published, the quantity of material goes up and the quality, inevitably, goes down, especially when the publishing medium is free. Putting out a professional product is therefore most important for anyone considering using this as a promotional tool.

More here, in PDF form, along with tips on things to do if you will be in New York for the ASJA conference.

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.