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Friday, Mar 17
Pop Quiz: Jennifer Solow
Even though you're not in the ad game anymore, what advice would you give to a college graduate who was thinking about getting a job as a copywriter? You're working on a second project: is it also based on your life? Did it feel hard to follow up, material wise, after the Booster? Not material-wise. Ideas are the easy part. Overcoming personal insecurities, external and internal pressures is the hardest. Plus, it's like having a baby. You forget how hard the first one is until it's too late with the second one. It's hard work-plain and simple. If you're writing a novel based on real people, what precautions can you take to try not to alienate the people you're writing about? Or is just a risk one has to take? You're marketing the Booster in some interesting ways. How and when did you come up with some of the concepts? The book is more than just a book I'm finding - it's a way of reaching out to people and letting people in. I actually got pretty emotional about it last night-thinking about all the new friends I have routing for me. So if that’s marketing...that's what I'm doing. How do you advise new young women in advertising to deal with what you describe as the 'testosterone' in the industry. Email This Post |
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