Shut Up. No You Shut Up. No. You. You.

Q. Concerning the narrative toolbox, what’s your word on writing dialogue for chatty improv-ish shows like It’s Always Sunny in Philadelphia? In Sunny, the characters spend most of their time bickering and speaking over each other. Would you try and match their natural interruptions and pauses word for word or write a script with complete thoughts and let them make it magical on set?

Screenwriter Alex Epstein gives his thoughts on his blog Complications Ensue.

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion's Baratunde Thurston (left), Facebook's Morin Oluwole, and bitly's Tim Devane. Register now.