Technology Rewrites the Book
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The New York Times Tech section yesterday had some good things to say about the self-publishing software Blurb, but also remind us what ‘the thing’ is about self publishing: “The newer ventures also produce bound books, but they do not offer the same hand-holding or the same drive for the best-seller list. Blurb’s product will appeal to people searching for a publisher, but its business is aimed at anyone who needs a professional-looking book, from architects with plans to present to clients, to travelers looking to immortalize a trip.” More here.

Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our