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Friday Sep 09, 2005
Confessions of a Keyword Writer
I'd like to think I'm not completely kowtowing to The Man. In my network marketing articles, for example, I warn readers about pyramid schemes instead of simply touting the technique as a glorious, infallible money-maker. Though I feel obligated to sprinkle a little personality into the articles, my employer honestly doesn't care either way. He'll only send something back to me if I forget to save it as a plain text document, not if I split infinitives, disregard subject-verb agreement or write mind-numbingly dull prose. We all need bad assignments once in a while, because otherwise what would we have to complain about when we all get together for beers? |
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