When and Why Authors Self-Publish
Are you impatient? A control freak? A legal risk? Congratulations! You might be a perfect candidate for publishing your own stuff, according to Angela Hoy at Writers Weekly. “I’m sure I don’t need to convince most of you that self-publishing has been and is increasingly being recognized as a perfectly respectable way to get published. It can also be a very lucrative form of self-employment, if you treat marketing your book(s) like a full-time job,” she says, although reading this two-part article might also convince you that even though you’ll be in some good company, you’ll be in some not-so-great company, too.

Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our