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<title>Hearst - MediaJobsDaily</title>
<link>http://www.mediabistro.com/mediajobsdaily</link>
<description>Hire Minds Delivering News &#38; Insight About Jobs in the Media</description>
<copyright>Copyright 2013</copyright>
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<title>&#8216;Cubes&#8217; Takes a VIP Tour of Hearst Tower</title>
<description><![CDATA[<p><img class="aligncenter size-full wp-image-27929" title="mbtv_blogpost" src="http://www.mediabistro.com/tvspy/files/2011/11/mbtv_blogpost.gif" alt="" width="570" height="34" /></p>
<p>In this episode of &#8220;<a href="http://videos.mediabistro.com/tag/cubes" target="_blank">Cubes</a>,&#8221; we take a behind-the-scenes tour of Hearst Tower, home to the likes of <em>Esquire</em>, <em>Marie Claire</em>, <em>Cosmopolitan</em>, and <em>Elle</em>. The LEED-certified building contains an exclusive health club, a top-secret app lab, and a dining room that has hosted several U.S. presidents, among many other amazing features.</p>
<p>For more videos, check out <a href="http://videos.mediabistro.com/" target="_blank">Mediabistro.tv</a>, and be sure to follow us on Twitter: <a href="http://twitter.com/mediabistrotv" target="_blank">@mediabistroTV</a></p>
<p><iframe width="560" height="315" frameborder="0" src="http://www.youtube.com/embed/ifVRLQz5Jys"></iframe></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Andrew Gauthier</dc:creator>
<comments>http://www.mediabistro.com/mediajobsdaily/cubes-takes-a-vip-tour-of-hearst-tower_b9135#disqus_thread</comments>
<link>http://www.mediabistro.com/mediajobsdaily/cubes-takes-a-vip-tour-of-hearst-tower_b9135</link>
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		<category><![CDATA[Cubes]]></category>
		<category><![CDATA[mbTV]]></category>
		<category><![CDATA[Esquire]]></category>
		<category><![CDATA[Good Housekeeping]]></category>
		<category><![CDATA[Hearst]]></category>
		<category><![CDATA[Hearst Tower]]></category>
		<category><![CDATA[Marie Claire]]></category>
		<category><![CDATA[mediabistroTV]]></category>
<pubDate>Thu, 17 Nov 2011 14:50:27 +0000</pubDate>
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<title>Hearst Sees a Future in the Tablet While Patch Struggles in New Rochelle, Plus Other News of the Day</title>
<description><![CDATA[<p>- Fresh off the <a href="http://www.mediabistro.com/mediajobsdaily/a-glut-of-media-reporter-resignations_b3809">announcement</a> that <em>Women&#8217;s Wear Daily</em> will bring on <em>New York Observer</em> reporter <strong><a href="http://www.mediabistro.com/John-Koplin-profile.html">John Koblin</a></strong> to cover media, Fairchild editorial director <strong><a href="http://www.mediabistro.com/Peter-Kaplan-profile.html">Peter Kaplan</a></strong> spoke with <a href="http://blogs.villagevoice.com/runninscared/archives/2010/09/direct_line_pet.php" target="_blank">the <em>Village Voice</em></a> about the future of <em>WWD</em>. It sounds like they want to walk a fine line, heading into the future. &#8220;I think we have two readerships here: one of them is a deep industry, deep trade intelligencia that has been reading WWD for 100 years, and there&#8217;s another readership that John Fairchild stoked to a very very high level that&#8217;s the civillian readership that cares about media, and society, and style, aside from the one that cares about retail and fashion, and I hope we&#8217;ll be speaking to them as well.&#8221;<a href="http://www.mediabistro.com/mediajobsdaily/files/2010/09/tightrope.jpg"><img class="alignright size-full wp-image-3842" src="http://www.mediabistro.com/mediajobsdaily/files/2010/09/tightrope.jpg" alt="" /></a></p>
<p>- It&#8217;s exciting day when you finally launch a new site, but for AOL Patch&#8217;s New Rochelle edition, it has brought on a total headache. The other local site in town has <a href="http://www.newrochelletalk.com/content/aol-patch-debuts-new-rochelle-operation-plagiarizing-talk-sound" target="_blank">cried plagiarism</a> as the Patch site reportedly lifted a photo from Talk of the Sound&#8217;s website. Talk of the Sound&#8217;s managing editor <strong><a href="http://www.mediabistro.com/Robert-Cox-profile.html">Robert Cox</a></strong><strong></strong> has asked for Patch editor <strong><strong><a href="http://www.mediabistro.com/Allison-Esposito-profile.html">Allison Esposito</a></strong></strong> to take the photo down, and as far as I can tell, Esposito has. Of course, there&#8217;s also the small accusation that Esposito isn&#8217;t exactly the objective journalist Talk of the Sound had hoped for. That&#8217;s a bad first week.</p>
<p>- Nielson has added a new feature to its ratings repertoire, and it could provide some transparency to marketing campaign&#8217;s effectiveness. It&#8217;s cool if it&#8217;s true, but who knows if it will actually work. &#8220;This is a major step forward for both Nielsen and our industry,&#8221; said Nielsen’s president of media products <strong><strong><a href="http://www.mediabistro.com/Steve-Hasker-profile.html">Steve Hasker</a></strong></strong>. “This new system will provide marketers with a better understanding of their ROI, and will give media companies a much needed tool to prove the value of their audiences.”</p>
<p>- Here&#8217;s another view of the future of media. Hearst&#8217;s CEO <strong><a href="http://www.mediabistro.com/Frank-Bennack-profile.html">Frank Bennack</a></strong><strong></strong> says it&#8217;s all about tablets, and forget the paywalls. Mashable&#8217;s <strong><a href="http://www.mediabistro.com/Lauren-Indvik-profile.html">Lauren Indvik</a></strong><strong></strong> covered <a href="http://mashable.com/2010/09/27/hearst-iab/?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+Mashable+%28Mashable%29&amp;utm_content=Google+Reader" target="_blank">Bennack&#8217;s speech</a> at the IAB Mixx Conference &amp; Expo, writing, &#8220;Unlike Internet users, who have come to expect access  to premium media content for free, users of devices like the iPad are  being conditioned to pay for subscriptions and individual pieces of  media content. Tablets also offer advertisers greater value beyond  display advertising, such as in-app e-commerce integration. Eventually,  Bennack said, Hearst will sell products directly on advertisers’ behalf,  though it will &#8216;still very much be in the business of helping our  advertisers sell their businesses.&#8217;”</p>
<p>Photo by <a href="http://www.flickr.com/photos/envizion/470658414/sizes/m/" target="_blank">enviziondotnet</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Ryan Derousseau</dc:creator>
<comments>http://www.mediabistro.com/mediajobsdaily/hearst-sees-a-future-in-the-tablet-while-patch-struggles-in-new-rochelle-plus-other-news-of-the-day_b3836#disqus_thread</comments>
<link>http://www.mediabistro.com/mediajobsdaily/hearst-sees-a-future-in-the-tablet-while-patch-struggles-in-new-rochelle-plus-other-news-of-the-day_b3836</link>
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		<category><![CDATA[MediaJobsDaily]]></category>
		<category><![CDATA[Allison Esposito]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[Frank Bennack]]></category>
		<category><![CDATA[Hearst]]></category>
		<category><![CDATA[John Koplin]]></category>
		<category><![CDATA[Kathleen O'Brien]]></category>
		<category><![CDATA[Lauren Indvik]]></category>
		<category><![CDATA[Nielson]]></category>
		<category><![CDATA[Patch]]></category>
		<category><![CDATA[paywall]]></category>
		<category><![CDATA[Peter Kaplan]]></category>
		<category><![CDATA[Robert Cox]]></category>
		<category><![CDATA[Steve Hasker]]></category>
		<category><![CDATA[tablet]]></category>
<pubDate>Mon, 27 Sep 2010 17:48:40 +0000</pubDate>
</item>
<item>
<title>Readers Eating Up Food Network Magazine</title>
<description><![CDATA[<p><img alt="food_network_0.jpg" src="/mediajobsdaily/files/original/food_network_0.jpg" width="190" height="230" class="alignright" vspace="3" hspace="7/" />After just two test issues, <strong><a href="http://www.mediabistro.com/Hearst-profile.html">Hearst</a></strong> has decided to up the rate base of <em>Food Network Magazine</em> from 400,000 to 900,000, <a href="http://www.foliomag.com/2009/hearst-double-rate-base-food-network-mag">reports</a> <em>Folio</em>.  The company is expected to follow this with another increase, to 1.1 million, in August 2010.</p>
<p>The two test issues, released on newsstands only in October 2008 and January 2009, had a sell through rate of 70 percent.  The magazine now has a subscription of 550,000.  This is before the first full issue even hits the stands on May 5th.</p>
<p>The initial rate base of 300,000 issues had a 100 percent sell through rate when it hit newsstands in October.  This occurred in just three weeks.  The magazine will publish four more issues in 2009 and has a cover price of $3.99.</p>
<p>Each magazine has a collection of tips and recipes from various <strong><a href="http://www.mediabistro.com/Food-Network-profile.html">Food Network </a></strong>chefs and hosts, as well as a look behind-the-scenes at some of the networkâ€™s most popular shows. Publisher <strong><a href="http://www.mediabistro.com/Vicki-Wellington-profile.html">Vicki Wellington</a></strong> said &#8220;[the] immediate, powerful response to Food Network Magazine, both from readers and marketers, has been astounding, and it has translated into our rapid growth.&#8221;</p>
<p>In a time when more magazines are reporting declines versus growth, this is incredibly encouraging news.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Becki Heller</dc:creator>
<comments>http://www.mediabistro.com/mediajobsdaily/readers-eating-up-food-network-magazine_b461#disqus_thread</comments>
<link>http://www.mediabistro.com/mediajobsdaily/readers-eating-up-food-network-magazine_b461</link>
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		<category><![CDATA[Magazines]]></category>
		<category><![CDATA[Food Network]]></category>
		<category><![CDATA[Hearst]]></category>
		<category><![CDATA[Vicki Wellington]]></category>
<pubDate>Mon, 20 Apr 2009 13:52:12 +0000</pubDate>
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<item>
<title>The Colbert Report Talks To Newspaper Journalist (Again)</title>
<description><![CDATA[<p>Editor-at-large of <strong><a href="http://www.mediabistro.com/Hearst-profile.html">Hearst</a></strong> Newspapers and the <em>San Francisco Chronicle</em>, <strong><a href="http://www.mediabistro.com/Phil-Bronstein-profile.html">Phil Bronstein</a></strong>, decided to take a turn on <em>The Colbert Report</em> last night.  Even though he ran <strong><a href="http://www.mediabistro.com/John-Sturm-profile.html">John Sturm</a></strong>, head of the national publisher&#8217;s organization (NAA), through the ringer last week, Bronstein thought it was important to go on the show and risk ridicule, to try and convince TV viewers that the internet is killing the newspaper industry.  Make sense to you?  Yeah, we weren&#8217;t quite sure either.  Tell us how you think he did.</p>
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<td style='padding:2px 1px 0px 5px'><a target='_blank' href='http://www.colbertnation.com/'>The Colbert Report</a></td>
<td style='padding:2px 5px 0px 5px;text-align:right;font-weight:bold'>Mon &#8211; Thurs 11:30pm / 10:30c</td>
</tr>
<tr style='height:14px' valign='middle'>
<td style='padding:2px 1px 0px 5px' colspan='2'><a target='_blank' href='http://www.colbertnation.com/the-colbert-report-videos/224067/april-08-2009/phil-bronstein'>Phil Bronstein</a></td>
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<td colspan='2' style='padding:2px 5px 0px 5px;width:360px;overflow:hidden;text-align:right'><a target='_blank' href='http://www.colbertnation.com/'>colbertnation.com</a></td>
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<td style='padding:0px' colspan='2'><embed src='http://media.mtvnservices.com/mgid:cms:item:comedycentral.com:224067' width='360' height='301' type='application/x-shockwave-flash' allowFullscreen='true' flashvars='autoPlay=false' allowscriptaccess='always'></embed></td>
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<td style='padding:3px;width:33%'><a target='_blank' href='http://www.comedycentral.com/colbertreport/full-episodes'>Colbert Report Full Episodes</a></td>
<td style='padding:3px;width:33%'><a target='_blank' href='http://www.indecisionforever.com'>Political Humor</a></td>
<td style='padding:3px;width:33%'><a target='_blank' href='http://ccinsider.comedycentral.com/2009/03/23/breaking-colbert-wins-nasas-node-3-naming-contest/'>NASA Name Contest</a></td>
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<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Becki Heller</dc:creator>
<comments>http://www.mediabistro.com/mediajobsdaily/the-colbert-report-talks-to-newspaper-journalist-again_b378#disqus_thread</comments>
<link>http://www.mediabistro.com/mediajobsdaily/the-colbert-report-talks-to-newspaper-journalist-again_b378</link>
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		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[Hearst]]></category>
		<category><![CDATA[John Sturm]]></category>
		<category><![CDATA[Phil Bronstein]]></category>
<pubDate>Thu, 09 Apr 2009 12:26:55 +0000</pubDate>
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<item>
<title>The Last Days Of A Paper</title>
<description><![CDATA[<p><img alt="621_MG_1434.JPG" src="/mediajobsdaily/files/original/621_MG_1434.JPG" width="425" height="259" vspace="3" hspace="7/" /></p>
<p>We are truly at a landmark moment in media history.  Never before have so many print publications ceased to exist at one time.  It&#8217;s almost mind boggling to think of the changes that have taken place.  The <em>Rocky Mountain News</em> has closed, <em>The Seattle Post-Intelligencer </em>went totally digital and the fate of many newspapers is still very much up in the air.</p>
<p>If you&#8217;ve ever wondered what it was like to be there for the closing of a newspaper&amp;#151and in some cases the ending of a centennial legacy&amp;#151you can now find out.  Today on <strong><a href="http://www.mediabistro.com/paidContent-profile.html">paidContent</a></strong>, <strong><a href="http://www.mediabistro.com/Joseph-Tartakoff-profile.html">Joseph Tartakoff</a></strong> gives readers an <a href="http://www.paidcontent.org/entry/419-inside-the-final-60-plus-days-of-the-seattle-post-intelligencer/">inside look </a>at the final days of the Post-Intelligencer.</p>
<blockquote><p> On Jan. 9, <strong><a href="http://www.mediabistro.com/Hearst-profile.html">Hearst</a></strong> Newspapers President <strong><a href="http://www.mediabistro.com/Steve-Swartz-profile.html">Steve Swartz</a></strong> flew into Seattle and told the staff of the Seattle Post-Intelligencer that if Hearst could not find a buyer for the 146-year-old paper within 60 days, publication would cease.</p>
<p>So, on March 10, the 60th day, we expected an announcement. The final commemorative edition was ready to go to press. An all-staff picture had been taken. Last-minute visits to the globe that spun on our roof were arranged. News budgets lay mostly bare.</BLOCKQUOTE></p>
<p>For more of Tartakoff&#8217;s poignant and insightful account, check out his full report <a href="http://www.paidcontent.org/entry/419-inside-the-final-60-plus-days-of-the-seattle-post-intelligencer/">here</a>.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Becki Heller</dc:creator>
<comments>http://www.mediabistro.com/mediajobsdaily/the-last-days-of-a-paper_b261#disqus_thread</comments>
<link>http://www.mediabistro.com/mediajobsdaily/the-last-days-of-a-paper_b261</link>
<guid isPermaLink="false">http://www.mediabistro.com/mediajobsdaily/the-last-days-of-a-paper_b261</guid>
		<category><![CDATA[Layoffs]]></category>
		<category><![CDATA[Hearst]]></category>
		<category><![CDATA[Joseph Tartakoff]]></category>
		<category><![CDATA[paidContent]]></category>
		<category><![CDATA[Steve Swartz]]></category>
<pubDate>Thu, 26 Mar 2009 16:29:31 +0000</pubDate>
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