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Posts Tagged ‘Howard Stern’

Wendy Williams: My First Big Break

In the latest episode of mediabistroTV’s “My First Big Break,” daytime talk show star Wendy Williams talks about landing her first job in radio and abstaining from sex while she struggled early on in her career.

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Social Media 201

Social Media 201Starting October 13Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!

Old Media Finds Success With New Media

Adam-Carolla-Top-Gear-USA-2.jpg
Adam Carolla, you remember him from the 90s hit Loveline, right? How about The Man Show? Yeah, you know him (sort of)! In fact, that maybe his new media cache; everyone knows him, sort of.

Well CBS certainly had high hopes for him two years ago when they gave him his own radio show, The Adam Carolla Show, which was nationally syndicated to 11 markets. Their greatest hope was that he would replace NBC rival Howard Stern, who left his own national radio show in 2006 to join satellite radio station Sirius XM Radio.

Unfortunately the show did not quite work out for Adam and February 20th, his last show aired. Since then Carolla has started a new, self funded venture that&#151 while is does not currently command the same audience he once had on his radio show&#151boasts some of the most stellar ratings in the history of the medium. Carolla’s podcast&#151an hour long, rambling interview that MediaMemo calls “laugh out loud”&#151already has 400,000 subscribers. To put this into perspective, the only shows that rival his download numbers are from big media companies such as NPR, Time Warner’s HBO and Discovery Communications. Carolla’s on the other hand are all produced independently with the help of his assistant. The show costs an estimated $3,000 a month to produce&#151most of the cost is from bandwidth bills&#151but his actual revenue from the show is currently zero.

Why? It’s probably not what you think. Find out more after the jump

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