The Media That Isn’t Dying: Custom Publishing

According to a survey from the Custom Publishing Council, reported by minonline, average salaries among custom publishing professionals increased—yes, that’s increased— almost 5 percent in 2009 to $63,136.

The pros who made out the best were communications professionals, whose salaries rose an average of 12 percent. Designers saw a 9.6 percent pay raise, while editorial positions saw a 1.8 percent decline. (Newspaper reporters say “1.8? One-point-eight????” That’s nowhere near five, ten, 15 percent pay cuts….)

Still, don’t quit your day job: the same survey reports that the average organization assigns 2.78 people to custom publishing projects a year, down from 3.27 a year ago.

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.