At the Mediabistro Circus yesterday in New York City, four media executives talked about the state of cell phones on our mobile media panel, where I (Jamie Lendino) was the moderator. The panelists said among other things that for cell phone media, it's best to keep things simple, and to leverage as many cross-platform promotional tactics as possible.

"Mobile interfaces are still so basic in most cases, you have to make it as drop-dead simple as possible for most users," said Richard Trumble, executive director, digital strategy and operations for The Wall Street Journal Digital Network, which includes WSJ.com, MarketWatch.com Barrons.com and other properties, as per today's MediaPost write-up.

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As part of mediabistro.com's first annual Mediabistro Circus conference next week in New York City, we'll be hosting a Mobile Media panel. The panel will take place on Wednesday, 5/21 at 11:15 AM on the main stage at Skylight Studios in NYC. Here's the brief:

"In the world of mobile media, everyone is experimenting and trying to figure out what will stick. Is it the camera in the phone that's got everyone so excited, or the ability to text and watch videos? Mobile media is the 'wild west' of the technology world at the moment, and it's anyone's guess as to where it's headed. In this session, panelists will wax ecstatic about the fast-moving, ubiquitous technology." Our panelists will include some of the best and brightest names in the new digital media industry, including:

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You can take it with you. With faster network speeds, more advanced handsets and a seemingly endless supply of content and services, everyone from business execs to busy teens are dependent on having access to productivity tools, e-mail, music, games, TV shows and more wherever they are — and whenever they want — all from a gizmo that fits in the palm of their hand. MobileContentToday aims to help content producers and providers, marketers and advertisers keep up on important happenings in all parts of the mobile content industry as well as what end users want and are coming to expect from their mobile device.