Wednesday, Mar 25

Companies Team To Offer Free Mobile Marketing

Mobile advertising firm Jumptap, mobile marketing services provider iLoop Mobile and digital market researcher InsightExpress all banded together at the recent iMedia Connection Mobile Boot Camp to give away two free mobile campaigns.

The winning companies will be chosen from companies that attended the March 21 boot camp, with each getting $46,000-worth of free mobile marketing. Jumptap will run a weeklong mobile ad campaign with advanced targeting across its premium mobile ad network. iLoop will provide a full-featured mobile site, complete with streaming video, content downloads, tell-a-friend, viral/UGC components, image galleries and product information. InsightExpress will contribute a Mobile AdInsights campaign effectiveness study.

According to the companies, the purpose of the campaign giveaways is to "help stimulate and educate the marketplace on the simplicity, benefits and effectiveness of mobile advertising and interactive marketing."

The winners of the Jump2Mobile Giveaway will be announced sometime in the next few weeks.


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