According to MocoNews, Forbes and SportingNews.com are the latest companies to launch Mobizines. Mobizines are more sophisticated than traditional mobile Web sites, in that they require you download an application onto your phone in order to view them. Once you do, you're treated to a more magazine-like experience, as opposed to a mobile Web site experience (the latter of which, as we all know, isn't all that hot).

Forbes, SportingNews.com To Launch Mobizines [MocoNews]