Lessons from San Diego Comic-Con
San Diego Comic-Con swept through the world last weekend, giving us a glimpse of the comic books and films that everybody will be talking about soon.
Today on the Morning Media Menu, we spoke with filmmaker Jamie Bradshaw about the Comic-Con response to his upcoming film, Branded. Bradshaw described how he connected with fans through QR-codes and potato chips, giving a behind-the-scenes look at film promotion at the convention.
Press play below to listen. Click here to receive mediabistro.com's Daily Newsfeed via email. The show was hosted by GalleyCat editor Jason Boog. Music by Kevin MacLeod.