Media News

Monday, Oct 08

Advertisers, Get a Clue -- We Boomers Aren't as Old as You Think

baby-boomers1.jpg"I don't want to just see ads for mature audiences," writes Beth Hallisy, partner at Cleveland "idea agency" Marcus Thomas. "Yes, my face shows symptoms of aging. I also have arthritis and bursitis and tendonitis. So what-itis? These are not the things that define me."

Read the full op-ed on AgencySpy


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