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Wednesday, Mar 20

Coca-Cola Says Social Media Buzz Does Not Boost Sales

Coke-MAchine-coke-13618202-480-640-300x266.jpg For all the talk of encouraging the conversation online, social media buzz does not appear to translate into short-term revenue gains for Coke, a company spokesperson said.

Read the story on PRNewser

twitter@nbcopeland Coke must be back to using the old recipe and the taste testers are also on the marketing & PR teams

twitter@dr_tindall Say what?

twitter@philbotana When UR Coke do you need SM buzz?

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