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Onion Online News TV Net To Launch Next Week (FishbowlNY)
Area satire newspaper is set to launch its fancy online video network earlier than scheduled. Billing itself as the "undisputed leader in 24-hour news," the sleek, embeddable video player for the so-called Onion News Network — ONN — is slated to launch March 27.

Ad Placement on Cell-Phone TV Remains a Problem (BusinessWeek)
Jon Fine: NBC Universal has inked a wide-ranging deal with MobiTV, which claims 2 million subscribers, to beam TV to cell phones. If you take from this or any other announcements of late that TV on the cell phone, replete with significant audience and advertising, has arrived in the U.S. as a bona fide medium, you're wrong. And you're wrong if you think cell-phone TV is coming anytime soon. Mobile Media News: MTV launches Latino mobile channel.

For YouTube, This Is a Test (WaPo)
Industry experts aren't ready to announce YouTube's demise but say the company needs to revamp its strategy quickly. The key for YouTube is to find a way to keep traffic coming back to the site even as it finds itself trying to pull copyrighted content as fast as users upload it, said Jennifer Simpson, an analyst at Yankee Group.

Kaplan Isn't Entirely Chucking The Couric Makeover (MediaLife via TVNewser)
The "new harder edge" of the CBS Evening News, led by Rick Kaplan, affirms what many had long argued: that CBS's plan to reinvent the evening news with a softer, more stylized focus under Katie Couric was going in the wrong direction. But Kaplan isn't entirely chucking the Couric makeover. There's still the Couric voice and take on stories, and some of the bubble. She's still Katie Couric, and the network is busy promoting her as a personality.

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