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New York Bending the Rules with Cover Wrap? (Portfolio)
10,000 copies of the magazine's latest issue feature a four-page cover wrap advertising the New Museum. The special copies were mailed to a select list comprising the city's "culturati," acording to Andrew Essex, CEO of Droga5, the ad agency behind the promotion. "So if you don't get a copy, you're not somebody," he adds.
On the Internet, Citizen Journalists Raise Their Voices (WaPo)
Citizen journalism is bringing folks, young and old, into the public square, giving voice to those who, in the pre-Internet era, may have felt voiceless. But some challenge the value of all this citizen involvement. Questions pop up. Is it really "journalism"? Are "they" really "journalists"? What's the difference between citizen journalists and bloggers who write about politics?
Newspapers' Online Bet 'Hardly a Sure Thing' (AjR)
Paul Farhi: Newspaper Web sites are attracting lots of visitors, but aren't keeping them around for long. The typical visitor to nytimes.com, which attracts more than 10 percent of the entire newspaper industry's traffic online, spent an average of just 34 minutes and 53 seconds browsing its richly detailed offerings in October. That's 34 minutes and 53 seconds per month, or about 68 seconds per day online.
TOC Editor Fired Amid Allegations of Improper Behavior (Folio:)
Time Out Chicago editor Joel Reese has been fired after allegedly violating a company policy. Publisher David Garland is down another key player, too, as art director Bryan Erickson recently announced plans to leave TOC and rejoin fashion and entertainment magazine BlackBook in New York.
Details December Issue 'Stinks' (WaPo)
Peter Carlson: The "Holiday" issue of Details reeks. It is pungent with odor. This is because the magazine is stuffed with ads for cologne or perfume or parfum or whatever you call the stuff desperate guys swab on their bodies in the hopes of getting lucky.
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