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Marketing Copywriter & Campaign Manager

Publication or Company  GameChanger
Industry  Internet/Online/New Media, Marketing, Mobile, Social App Gaming, Social Media, Sports
Salary Competitive
Benefits 401K/403B, Dental, Flexible Hours, Health, Stock/Options
Job Duration Full Time
Job Location New York, NY
Job Requirements Customer acquisition and education is a critical piece of our growth engine. We are looking for someone with innovative ideas, customer empathy and superior writing skills who can help us attract customers and engage with them through various channels.

Primary responsibilities:
-Develop a deep understanding of our customer and the GameChanger product experience
-Bring the voice of our brand to life through copy across all customer-facing channels including email, blog, advertising, social media and customer support
-Work closely with our design team to develop copy that will improve product education, understanding and conversion
-Execute campaigns, test messaging systems, measure results, iterate on the process, and, ultimately, repeat what works
-Utilize analytics and metrics to propose effective strategies for growth
-Assist in the planning, execution and analysis of various marketing initiatives

Requirements:
-1-3 years experience in marketing (or editorial background)
-Skilled at writing clear and concise copy
-Strong grasp of social media, content marketing, and display advertising
-Must be a self-starter, with superior prioritization and organizational skills
-Enjoy working both independently and collaboratively at a fast pace in a startup environment

Experience that will impress:
-Experience with Adobe Suite
-Experience with blogging platforms (Tumblr, Wordpress, Medium, etc.)
-Experience with video editing software
-Demonstrated interest in and consumer of popular culture
-Demonstrated interest in and / or experience in amateur sports
About Our Company Our product makes a difference:
GameChanger Media is changing the way amateur sports team communities collect, manage and consume information. We make software that helps teams be more efficient, informed, and connected. Our mobile app and website provide scorekeeping, stats, live GameStream plays and recap stories for thousands of amateur teams.

GameChanger is free for coaches and scorekeepers. Our business is supported by parents and fans that purchase premium team content. Millions of coaches, players, parents and fans in more than 100,000 team communities will experience GameChanger in 2014.

Work isn’t everything:
We work hard, but we have lives outside of work and few rules. We also offer health benefits, a 401k plan, stock options, unlimited vacation, flexible work hours, and weekly classes taught by GameChanger employees on a wide range of topics such as design principles, angel and VC funding, and fencing.

Learn more: www.GameChanger.com.
Watch a 30-second video: www.gc.com/video
Features: www.gc.com/features