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Manager, Strategic Marketing

Publication or Company 
Industry  Marketing
Job Duration Full Time
Job Location New York, NY
Job Requirements

* Develop multi-platform marketing opportunities that meet client objectives and fit the USA Network brand positioning * Interface with internal departments (Ad Sales, Client Solutions, Creative, Production, Consumer, Digital, On-Air Marketing, Legal, Research, Programming, Press) in order to secure requisite input/approvals for marketing opportunities * Work with the creative team, on-air marketing group to develop creative sales solutions and ensure that all sales commitments are fulfilled accurately, on-time and meet both the client and USA's brand criteria * Write proposals and presentations outlining multi-platform marketing opportunities and production costs approved by respective departments * Work both independently and with Directors on the overall day-to-day client relationships * Manage overall execution of programs while continuing to build and maintain the relationship between USA and marketing partners. Includes: execution materials across platforms (on-air, digital, mobile, social), script development and approval, attending shoots, prize logistics/ fulfillment. Provide regular updates to Sr. Director and Director * Attend and play an integral role in all day-to-day marketing communications with agencies and clients * Attend select client meetings and participate through needs analysis, presentation and provide meeting notes/recap to attendees * Continuously identify and evaluate key marketplace trends and share with the team * Manage and develop Coordinator

* Bachelors Degree * Minimum of 5 years' experience at a television network, ad agency or a large promotional firm * Experience in Television and Digital Media * Strategic/Integrated Marketing orientation with the ability to problem-solve * Strong, creative/marketing writing & presentation skills * Excellent written and oral communication skills * Strong, personable demeanor with clients & internal departments * Proficient with Word, PowerPoint, Excel

About Our Company NBCUniversal is one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. It is the policy of NBCUniversal and NBCUniversal's affiliated businesses to consider all qualified applicants for employment without regard to race, color, religion, national origin, sex (including pregnancy) sexual orientation, age, disability, veteran status or other characteristics protected by law.