A Flowbie, But with Lasers

flowbee.jpg

UPDATE: The product above is spelled “Flowbee”. The official site is here, Wikipedia description here.

The pitch of the week goes to KMR Communications for their attempt to tie the HairMax LaserComb to the paradigm shift of the WWW. KMR’s client list is a formidable synergy of media experts, workout devices, day spas, and beauty products. However, they didn’t Google me before offering to send a HairMax to “test and review”. I’m too far gone to benefit from the scalp zapping comb.

An account exec included PRNewser on a bcc pitch with the following lede:

The speedy growth of technology has enabled it to pervade American’s lives in ways previously confined to Sci-Fi movies. According to the 11th annual “Mindset List” released by Wisconsin-based Beloit College, current college students (those born after 1990) don’t remember life without the World Wide Web at their fingertips or without caller ID; people born only a few years earlier clearly recall rifling through encyclopedias for their homework and answering the phone with no idea who’s calling.

The above merely a nostalgic image from infomercials. If you want to learn more about the HairMax, check out this Big Idea episodes from January 2007. It begs the question, does Donny Deutsch wear a rug??

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