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A Shot of Creative Inspiration from Ira Glass of ‘This American Life’

All the talk of content creation has led many of us in the PR field to re-examine what we do—and to question the value of our work.

The frustration of the creative process is something that everyone in media understands. Most of us experience it, one some level, every day.

This commentary by Ira Glass, host of NPR’s ”This American Life”, is a few years old; it was originally part of his series “On Storytelling.”

But the passage of time makes it no less relevant to the work we do. And this new video, created by German artist Daniel Frohlocke, helps visualize the sentiment.

It’s quick but inspiring. We hope you enjoy it as much as we did.

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