Agencies: Get More Entrenched With Your Clients, See Greater Retention
“When budgets are tight and clients are scrutinizing every cost, nothing erodes a relationship faster than business ignorance,” said Julie Batliner, managing principal and chief client relations officer at Carmichael Lynch Spong.
Read on for “Ten Ways Firms to Become More Entrenched in the Client Business,” a post today from the Council of PR Firms, “The Firm Voice.”
[image: Jon Tandy/Flickr]
Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our 
Nadine Cheung
Editor, The Job Post
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