Account wins in this edition of Spin the Agencies of Record include the big and the small from Chevron to the American classic Lionel trains. Other wins include digital media analytics company, an iPhone apps company, and a regional two-fer of Whole Foods plus a luxury apartment complex:

VoloMedia, provider of advertising and analytics for downloadable media, signs Gravitas Communications as agency of record

Atomic gives energy to Smule, the iPhone apps company that brought you the phone-lighter (to hold up at concerts during power ballads)

The Rogers Group brings freshness to Whole Foods in Southern California, Southern Nevada and Arizona. Rogers also picks up Esprit Marina del Rey, a luxury apartment complex in Los Angeles

Dan Klores (DKC) plays with lionel trains

Waggener Edstrom lands Chevron to handle community engagement and corporate social responsibility (CSR) initiatives