Sunshine, Sachs & Associates, the New York based PR agency perhaps most well known for its work with celebrities such as Leonardo DiCaprio and Ben Affleck, among others, will be expanding with the launch of an LA office and two newly formed divisions: Sunshine, Sachs-Marketing and Sunshine, Sachs-Sports.

Sunshine Sachs-West (SSW), will be headed by current SSA executive Keleigh Thomas, who brings extensive film experience to the role, having worked on titles including Rize, Deliver Us From Evil and Fahrenheit 9/11.

Sunshine, Sachs-Marketing, led by Heather Lylis, is working with clients including America's Second Harvest, Advertising Week, Ideal Bite, MTV, Netflix, Participant Media, Publicis, and The Walt Disney Company

Sunshine, Sachs-Sports, will be spearheaded by Jesse Derris, with current clients including The New York Jets, tennis duo Bob and Mike Bryan, and an upcoming documentary produced by and featuring NBA star Tracy McGrady.

"This growth will enhance and expand our business, while maintaining our unique brand - a truly independent communications firm focused on smart, strategic, and aggressive PR, with a tradition of old-fashioned service," said Ken Sunshine in a statement.

[Image: Ken Sunshine of SS&A]

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