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America’s Most Wanted New Media Editor Opens Digital Consultancy

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Chris Brown, the managing editor for new media at Fox’s America’s Most Wanted will leave the show to focus on his digital consultancy full time beginning in January.

Brown started “Chris Brown TV” after leaving local San Francisco TV station KRON in 2003 and went permanent again with Fox three years ago. He’s juggled his freelance work since, consulting to large PR firms Porter Novelli and APCO Worldwide, and on digital strategy for the Washington Times, UPI and the Abundant Forrests Alliance. “There’s so much exciting work going on in PR and public affairs, it seems like the right time to make it a full-time occupation,” Brown told PRNewser over email.

Brown’s six person team at Fox ushered AMW from a middle America favorite on the dial, to an integrated media property with a social presence. AMW.com both draws advertisers and helps the relentless John Walsh root out the bad guys.

AMW traffic is big among TV show sites, losing only to Dancing with the Stars during November sweeps, ahead of NCIS, The Office, Survivor, and Heroes, Brown said. The online effort serendipitously coincided with the explosion of social networks, and has led to the capture of more than 100 people, including fugitives in Mexico, India and Israel, since he joined in 2007.

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