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Ballock Joins Weber Shandwick as EVP

Carol Ballock is joining Weber Shandwick as EVP in the firm’s corporate practice, overseeing the Voiceboxx and Scoreboxx programs, which use speaking engagements and various rankings to raise executive and corporate brand visibility. She will report to Paul Jensen, the North American corporate practice chair.

Previously, she was MD of the corporate and financial comms practice at Burson-Marsteller. She’s also contributed to the book Wisdom of the CEO, 29 Global Leaders Tackle Today’s Most Pressing Business Challenges.

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!