Two Hollywood PR powerhouses, Interpublic PR agencies BNC and PMK/HBH, have merged, Variety reports. No official announcement has been made, however Interpublic told executives at the agencies to begin work on “merging operations” a few weeks ago.
BNC has worked with celebrities including Cameron Diaz, Jenna Fisher, Whoopi Goldberg and Kate Hudson. Corporate clients include Samsung, T-Mobile, Audi and Amazon.com. As PRNewser reported, BNC announced they won the Spin magazine account in mid-November. PMK’s clients include Matt Damon, Johnny Depp, Al Pacino, and Jodie Foster and corporate clients AOL, Motorola, and Reebok.
UPDATE: An insider tells PRNewser they don’t expect many jobs to be lost as a result of the merger, “because there’s not that much cross over” between the two agencies. The insider says there’s been a “management void” at PMK since Chairman-CEO Pat Kingsley left last January. While it’s been a tough year, both firms are still profitable. Some are comparing the merger to that of Hollywood talent agencies William Morris and Endeavor, which joined forces in April of this year.
- Get to the Point: IHOP Fires Woman for Customer's Bad Math Skills
- The Ticker: PRSA NY Finalists; Facebook Innovation; Traditional Twitter; Starbucks China; GM Recall Hurdles
- U.S. Airways Calls Infamous X-Rated Tweet 'an Honest Mistake'
- TurboTax Wants Your Filing Process to Be As Difficult As Possible