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Holidays

22 Brands That Celebrated Their Dads on #FathersDay

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Father’s Day: a yearly meeting of greeting cards, ties, and more ties.

And yet, on this day devoted to the Old Man in your life, the social teams behind a few brands we follow got a little creative–just like their dads always said they should. Let’s check out a few of the posts we encountered after the jump.

Oh, and thanks, Dad.

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MWW Decodes ‘Dad-isms’ for Agency Life

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Father’s Day is officially over–and most families thankfully had a far more enjoyable holiday than the Lannisters.

It’s true that Father’s Day tends to produce a litany of cliches, but many of the classic “dad-isms” that color our celebration of our own pops can apply year-round…even in the agency life.

To that point, our friends at MWW created an infographic “decoding” dad’s words of wisdom and translating them into messages related to the average overworked PR professional’s day-to-day.

For the record, we’re very impressed by the team’s ability to take a positive message from the classic threat “I’m going to count to three…”

Click through for the full infographic.

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17 Brands That Called Their Moms on Mother’s Day

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We know you saw this one coming. Sunday wasn’t just Mother’s Day–it was the 100th time the United States has officially celebrated the holiday thanks to one Woodrow Wilson.

While the woman who petitioned the president to make the holiday official in honor of her own first lady may “despise” its “sappy commercialization”, many millions of Americans and the consumer brands that serve them are perfectly fine with it.

Here, then, are a few of the many that took advantage of the occasion.

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No One Is Impressed by Your April Fools’ Stunt

Of all the groans you heard in the office today, approximately 40% were inspired by Google, which went all-out to develop a different April Fools’ campaign for every single person with a wi-fi connection.

Here’s the best one on a subject close to our hearts: the future of marketing measurement.

Now be honest: did your brand or client have a little stunt to promote?

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Dublin Airport to Everyone: ‘It’s St. Paddy’s, NOT St. Patty’s’

tumblr_m4rr0sHhQ81qdscjdo1_1280So today is officially St. Patrick’s Day, or the Western world’s favorite excuse to get a bit toxic (along with New Year’s Eve, Thanksgiving, Graduation Day, President’s Day, Super Bowl Sunday, etc. etc.).

What a great time for social media engagement, right?! Last week Dublin Airport—which is somehow not among the top Facebook pages in Ireland—took the opportunity to remind everyone that Mac, Dennis and Charlie got it right: the correct nickname for St. Patrick is St. Paddy, NOT St. Patty.

This is not a new debate, BTW.

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14 Brands Want to Remind You That It’s Pi Day

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If you’ve ever written a social media calendar for any client brands, you know that comprehensive lists of every single obscure holiday are essential tools. Why? Because it’s surprisingly challenging to make, say, bottled water sound interesting every day on Facebook and Twitter.

That’s why—as other blogs may have already reminded you—pretty much every brand imaginable has created some sort of Pi Day social media post.

Here, then, are a few that stood out to us.

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Marketers on MLK Day: ‘I Have a…Really Bad Idea!’

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Oh…hell to the no! 

With respect to Dr. King, “I have a dream…that someday marketers that do this repugnant #$%! will lose a job, the ability to operate photoshop and possibly conscience just for a week or two.” Just let that galling picture sink in. That’s “Freedom 2 Twerk” and Dr. Martin Luther King throwing up some inane thug sign promoting said event. And then there’s that bling.

The hell?! On what planet in some distant twerkiverse is this crap a good idea?

Martin Luther King fought the most valiant fight against racial oppression and for civil rights in the 1960s. No link is needed because if you don’t know about what this day means to so many people, then you need to get your narrow behind in a library today. (You know, if they were open.)

However, now that the war is won, battles continue to rage in a court of retail? Why, just why?

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Happy National Word Nerd Day! Are YOU a Word Nerd?

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Given our recent focus on bad buzzwords and e-mail linguistics, we almost forgot that today is National Word Nerd Day! (Some may tell you it was yesterday. Don’t listen to them.)

And here’s a related guest post from Karen Martwick. Martwick is editor/content strategist at Travel Portland, the destination marketing organization and convention and visitors bureau for Portland, Ore. She’s also a member of the executive committee of the American Copy Editors Society.

WORD NERDS AND UNDERCOVER EDITORS, UNITE!

Happy National Word Nerd Day! (That’s Jan. 9, if you’re wondering, but you probably already knew that if you happen to be a word nerd).

Some clues: You love to read. You have at least one “Word a Day” calendar, app or e-mail subscription. You can’t look past spelling and punctuation errors on signs and restaurant menus. You may or may not carry a red pen on your person to correct egregious errors on the fly. If you don’t already own these grammar correction stickers, you just added them to your wish list. Last but not least, no one will play Word With Friends with you.

If you recognized yourself in any of the descriptions above, congratulations, you’re a word nerd!

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PR’s Top 5 New Year’s Resolutions

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Now that you’ve awakened from your drunken stupor, removed the baked Cheetos from your nose (and other passages in your body), brushed your teeth (please) and TURNED DOWN YOUR SPEAKERS, we can bring you the Top 5 PR New Year’s Resolutions on behalf of our industry.

Of course you already what everyone and her mother is going to tell you to do: lose weight, more exercise, be positive, give up [insert your vice here] and save money. While we here at PRNewser earnestly congratulate you for making those resolutions, we wonder how dedicated you really are. You might just buy a gym membership, go for two days, wake up on the third with a huge “Screw this” and go back to eating Bon-Bons.

With that in mind, we have developed five attainable goals for our industry that may seem familiar.

Resolve to do these and 2014 could be a great year!

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While You Were Out, UPS Sucked at Its Job

funny-ups-logoOver the holidays, you experienced the joy of Christmas. And during the festivities, you may have asked yourself several things:

1. How does a fat man slither down a chimney when I live an apartment?

2. Can I put my younger sister on Santa’s naughty list? You know, for a price?

3. Does NORAD track Santa by the heat output of Rudolph’s goofy red nose?

And possibly, the ubiquitous quizzer, “What in the red and green hell can Brown do for me?” Whelp, according to this story, not much.

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