Our colleagues over at AllTwitter have written a post stating that Twitter is the better social media platform for journalists largely because it’s a fast and easy way to get news out and to leverage a network.
Talking this morning with our friend Jason Boog at Galleycat on the Morning Media Menu, we proposed that Facebook might be the better social media platform for publicists. What do you think?
The Internet was lit up with all sorts of April Fools Day hijinks on Friday. But the holiday isn’t too popular with those who responded to our PRNewser poll.
About 38 percent of respondents said April Fools sucks, while 23 percent voted Google’s gags to be the best. Pranks pulled by a couple of PR firms came in third.
Aah well. Since it looks like some people aren’t in a joking mood, here’s a video created by guys at the ICT MxR Lab who actually made Google’s Gmail Motion using Kinect.
Do you have #TigerBlood? Are you all about #Winning? Can you #PlanBetter than anyone else? If so, we want you on #TeamSheen as our social media #TigerBloodIntern!
Image: Greg Gayne/Warner Bros
So begins the ad on Internships.com for an eight-week, full-time, paid summer internship with Charlie Sheen. Prospects only have until this Friday at midnight to apply. They must use 75 characters to describe why they should be chosen in the first round, and then submit a resume and further info for the second.
Sheen holds the Guinness Record for how fast he amassed a million followers, and he’s got everyone’s attention on social media and elsewhere. But, we don’t know how long that will last, how #winning the Charlie Sheen brand really is, or what it would be like to work with him.
A couple of weeks ago, we wrote about a Dow Jones analysis of which PR firms in the U.S. and U.K. got the most traditional media coverage in 2010. This post captured quite a bit of attention, some of it asking the question of whether this is a good or bad thing for a PR firm.
We brought the question to you in last week’s PRNewser poll and nearly two-thirds of respondents (about 64.3 percent) said this is a positive thing. About 21.4 percent say it’s a negative thing and about 14.3 percent said it doesn’t matter.
We’ve heard a number of times from publicists that PR firms don’t have time to promote themselves because they’re busy promoting their clients. It would be great to hear more about the pros and cons, so please feel free to take to the comments with additional thoughts.
On Friday, we reported on the results of Dow Jones’ analysis of which large and mid-sized firms in the U.S. and U.K. got the most media coverage in traditional media in 2010 (social media analysis is forthcoming). Among those on top – Hill & Knowlton, Grayling, and Allison & Partners.
We’ve heard numerous times from a variety of firms that the focus on client work makes PR for the agency a secondary concern. (And note, this analysis doesn’t say anything about who pitched what or what the sentiment of the coverage was like.) So, we’re curious -
Is it a good or bad thing to be among the firms with the most media coverage?
The poll is open until next Monday at 11:59 p.m. ET. Cast your vote.
After getting a bi-partisan tax deal passed, and moving forward with the repeal of the “don’t ask, don’t tell” policy of gays serving in the military, some are wondering whether President Obama should hold an additional end-of-year press conference to highlight recent achievements and command media attention that the administration has come out of the midterm elections moving things in the right direction.
Politico solicited several opinions from Beltway insiders. “No need for a year-end presser. We all know what happened this year and everyone needs some rest for the titanic struggles to come,” said Jamal Simmons, Democratic consultant and CBS News analyst. “…It’s a no-brainer for Obama to hold a wrap-up presser, with a strong intro statement to help drive this fresh narrative,” said Gordon Hensley, health-care consultant and former NRSC communications director.
However, we want to know what you think. Sound off in our PRNewser poll.
PRNewser posed the question on most people’s minds when the new Comedy Central logo was unveiled last week: Is it worse than the dissed and dismissed Gap logo? Nearly 55 percent of poll respondents said… Yes! The remaining 45 percent voted for the Gap.
After opening the poll, we noticed a tweet or two from people who said they actually like the Comedy Central logo. A big problem is it doesn’t seem fun enough for a station that would air something like the Jim Gaffigan/Hot Pocket bit. Just for laughs, we provide the Gaffigan guffaws below.
Good gracious. Comedy Central just unveiled its new logo and it’s terrible.
Lest we forget, we only recently had another logo mishap. Gap introduced a logo (below) that was so bad, the outpouring of disgust forced them to revert back to the old one.
So we ask you reader: Which logo is worse? And you can check out coverage of the Comedy Central unveiling here and a recap of bad logos for the year here. There’s also a launch video after the jump that has the Comedy Central logo, but also lots of funny clips. Actually, there’s one shot of the logo vomiting that’s pretty good. If they can somehow harness that in a still image…
Last week, in anticipation of Halloween, we asked whether Halloween was an important holiday for the PR industry. More than two-thirds of respondents said “Somewhat,” despite the fact that the holiday is a $6 billion business. Those respondents agreed with the statement “Only certain brands can take advantage of the holiday’s PR opportunities.” Those who did execute Halloween campaigns, feel free to offer suggestions and anecdotes in the comments.
In Facebook news, the social network introduced a new deals platform that offers incentives for checking in on its Places application. According to our friends at AllFacebook, “just about every other check-in platform has been heavily criticized for lacking a significant incentive to get users to check-in.” Already, the Gap has signed on to give away 10,000 pairs of jeans. American Eagle Outfitters, Chipotle, and the San Francisco 49ers have also signed on.
Last week, the PRNewser Poll took out its crystal ball to ask whether it’s too soon to look forward to Web 4.0. Forty-two percent of respondents said no, that we’ll be on to Web 5.0 soon enough, while nearly 37 percent said that we still need to fully explore Web 3.0.
Given the ongoing discussion about how to measure efforts on digital media, the next step, may simply be analyzing the information we’ve gathered in order to decide how best to move forward into the next phase of the Web.
On to a topic much less taxing on the brain, this Sunday is Halloween and it looks like the Jersey Shore cast is fiendishly spreading its tackiness nationwide.
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