In case you’ve abandoned your plans to earn a degree in the already dated field of social media management, the Public Relations Society of America has collaborated with leading business schools to create a more logical alternative: MBA-level strategic communications courses.
This week the organization announced that it will work with three universities to launch the program during the 2014-15 academic year:
- Syracuse University (S.I. Newhouse School of Public Communications and the Whitman School of Management)
- Ohio State University (Fisher College of Business)
- The University of St. Thomas (Opus College of Business)
In an effort to expand upon last year’s successful pilot program*, students at these schools will be able to take full-semester courses covering topics like: