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Turkey Talk

APOCALYPSE WATCH: Gizmodo Shares What’s Wrong with America

gizmodo-logoWhat’s the state of the United States today?

From the Kardashians to the “Real Housewives,” athletes’ contracts to underpaid civil servants, the cost of living in New York to the even higher cost of living in San Francisco, there are tell-tale signs everywhere.

However, few things on the planet will offer a darker portrait of humanity in general than the Black Friday ballyhoo.

But what if there were something about Thanksgiving that overshadows the sight of people literally pitching a family-sized tent in front of Walmart to save $200 on a TV?

Gawker property Gizmodo just shared such a thing.

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Mediabistro Course

Presentations: From Planning to Design

Presenations: From Planning to DesignLearn how to create clear, visually compelling presentations! Starting December 1, you'll learn how to plan and design your presentation, understand your audience, choose which presentation software to use, and tailor your narrative to meet your audience's needs. Register now!

Butterball #TurkeyTalk: Yes, We Hired Dudes and No, Our Turkeys Aren’t Filled With Butter

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It’s raining men at Turkey Talk this year.

In a revealing AP interview, Butterball CEO Rod Brenneman told us several important things that we will now share with you:

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Butterball ‘Turkey Talk’ Hotline to Hire First Male Operators and Spokesman

The times they are a-changin’.

This year, when you make a panicked phone call to Butterball‘s Turkey Talk hotline because you’re wrist-deep in a Thanksgiving turkey and realize you’re completely out of poultry seasoning, the hero on the other end of the line suggesting alternatives might be a man.

The helpline has offered advice and assistance to harried preparers of holiday meals for the past thirty-two years, but has never, in all that time, hired a man to dispense the domestic advice. This year, however, the turkey-seller is not only actively seeking men for the job, but also plans to hire a male spokesman.

Men age twenty-five and up can apply to be helpline operators (or even the spokesman) via an online application process, which opens today and closes Oct. 20. The gentleman selected to be the spokesman will both man the helpline and make media appearances.

The company says that while it never intentionally excluded men, it usually relied on word-of-mouth to hire its talk line operators, and its hires always happened to be women. In light of shifting household responsibilities and many families abandoning traditional gender roles, the company has decided it’s high time its hotline reflect the more gender-equal reality of modern American households. Read more