The comment was made on Morning Joe, and Halperin had actually tried to warn the Morning Joe staff that he was going to say something off-color, asking if the show had prepared its “7-second delay button.” He apologized within minutes (17 to be exact) of making the comment, but the damage was already done.

TVNewser has statements from both MSNBC and Halperin. We have no words for this one.

After the jump, some of this week’s media highlights from mediabistro’s Revolving Door Newsletter.

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As we mentioned earlier today, we paid a visit to the PromaxBDA event, where entertainment marketing is the big focus. This morning’s panel discussion, “Targeted Marketing: How to Affect Audience Uptick Through Inclusive Marketing” offered case studies that showed how major brands, Fox Broadcasting , Lifetime, and CNN among them, are reaching multicultural audiences.

Because of this year’s Census numbers, a lot of the discussion focused on how to target Hispanic audiences. However, targeting one group doesn’t mean you’re not reaching others. The examples presented showed how audiences don’t live in a cultural vacuum, and what works with one group may relate to others as well.

In one interesting example, Danny Mandelbaum, marketing brand director for Heineken, said a commercial that had been intended for Hispanic audiences (above) went over so well, it’s now being shown in countries around the world.

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President Obama announced today that he’ll be hosting a Twitter town hall meeting (@townhall) on July 6 at 2 p.m. ET.

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From the Do Something homepage.

Just a couple of weeks ago, we wrote about a Nielsen study that found teens were turning away from TV in favor of lots and lots of texting.

Do Something, a national nonprofit that involves teens in causes, is capitalizing on that stat, contacting teens on their mobile devices as a regular part of its outreach. According to this recent story in The New York Times, the organization would like to enlist 3.8 million members by 2014, triple the number that helped with 50 or more of its campaigns in 2010. And mobile outreach will be key to reaching that goal.

We spoke with Naomi Hirabayashi, Do Something’s director of marketing, about how to reach teens on their mobile devices. She offers three tips.

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Lionsgate has restructured the publicity department for its film division, EVP of theatrical publicity Julie Fontaine announced, just three months after taking the lead post for the PR division.

The group is now divided into two teams, each led by a VP. Jennifer Peterson has been brought on to serve as one of those new VPs of national publicity. Peterson was previously with Walt Disney Studios motion picture marketing working on films including Alice In Wonderland and Toy Story 3.

The other VP lead position will be held by Jamie Blois, who was promoted into the role from her position as executive director of national publicity. She’s been with the company since 2003 and has worked on films including The Lincoln Lawyer.

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As we waited for a panel discussion to start (more on that later), we overheard a conversation happening in the row behind us.

Guy #1: Do you tweet?

Guy #2: No. Do you?

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Nonetheless, Tina Brown stands by the cover and the story, calling it “intriguing” and “very effective.” In an appearance on Morning Joe, she focused on the debate that the image (and others that were featured, including Di holding an iPhone) touched off rather than the ultimate appropriateness of the feature.

Mediaite interprets it as: “Sure, some people are saying they hate it but, hey, at least they’re saying the name Newsweek, right?”

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He was most recently the VP of global comms at General Motors and president of GM’s OnStar subsidiary. He worked with the company as it made its way through bankruptcy and restructuring. While at GM, he also held leadership positions for European communications, comms for Cadillac, among others.

At H&K, he’ll spend most of his time working with WPP on the Ford account, focusing on global product communications.

New Career Opportunities Daily: The best jobs in media.

ClickZ:  The Dirty Dozen – Common Tripping Points in Digital Marketing

NYTimes Gadgetwise:  Will Google+ Become a Refuge for the Facebook Weary?

dailybhaskar:  Airport detention – The new publicity gimmick!

Hollywood Reporter:  Justin Timberlake Takes Stake in MySpace

New Career Opportunities Daily: The best jobs in media.

Sarah Coles

Ruder Finn has launched a corporate social responsibility practice out of a new Boston office that will be led by SVP Sarah Coles. Coles has been with the firm for seven years and has worked on a number of CSR campaigns. CSR accounts were previously handled as part of the corporate communications practice.

The firm’s experience in the space includes Pepsi’s Dream Machine and a Novartis initiative targeting malaria. The firm has also published a CSR Index, which last found a high consumer interest in companies that do good. More recent global research continued that trend.

New Career Opportunities Daily: The best jobs in media.

In the final decision of its 2010-11 term, the court equated violent games with “protected books, plays, and movies” and stated that “video games qualify for First Amendment protection.”

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If you’re savvy about the Web and passionate about city living, UrbanDaddy needs you. The media brand is looking for a public relations manager to join its New York team.

Your goal will be to use various platforms to spread the word about UrbanDaddy’s work to your stellar contacts in the media, as well as the e-commerce and business worlds. You’ll create and manage a media strategy, maintain press materials and serve as an expert about the site.

To be considered, you should have four to six years of PR experience in online media. Experience with luxury or lifestyle brands is preferred, and a news reporting background is most desirable. Oh, and public speaking skills and social media outreach experience won’t hurt either. Above all, you should be enthusiastic about UrbanDaddy. Interested? Apply here.

Attend mediabistro.com’s Career Circus on August 4 in New York City to find out where the jobs are, develop a career plan and engage with media peers and leaders.

New Career Opportunities Daily: The best jobs in media.

But over on the Olson PR (formerly Dig Communications) blog The Think Room, there’s the question of whether PR firms should even enter at all. While admitting that the firm enjoys touting a win and pinpointing some of the not-so-great lengths that ad agencies will go to for this and other competitions, the post asks, “Am I alone in failing to see a lack of interest in an award show as a negative?”

The post continues, “But I fail to see how not winning a three-year-old award which PR firms show little interest in pursuing should matter at all to those same PR firms that, for the most part, choose not to enter.”

“Cannes is unquestionably the strongest global brand in the area of communications arts,” Dave Senay, president and CEO of Fleishman-Hillard and PR Jury president, told us today in a phone conversation. “There’s nothing that even approaches it. And when Cannes extends its reach into your industry, you ignore it at your peril.”

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The firm will conduct outreach to consumer and travel media, target events, and create business and corporate communications programs.

“With its extensive presence in the US and internationally, H&K was a natural choice for us. As a destination that relies heavily on leisure tourism and business groups, the agency’s ability to network and leverage its global relationships is crucial to the growth of brand ‘Miami Beach,’” Elsie Howard, chair of the MBVCA said in a press release statement.

H&K has a Miami office, which will be leading the account alongside the New York office.

New Career Opportunities Daily: The best jobs in media.

Matt Lauer and Tom Hanks talking 'Larry Crowne' and Univision on the 'Today' show.

As widely reported and seen virally last week, Tom Hanks made an appearance on Univision’s morning program Despierta América while promoting his new film Larry Crowne.

Hanks’ promo tour has continued since, and now he’s also promoting his stop on Univision as well as the movie. In a recent appearance on both The Late Show with David Letterman and the Today show, he’s asked about doing a samba and the weather.

“I think the press junket is getting damn good reviews,” Hanks told Matt Lauer.

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