Happy Earth Day! As with every year, there are a number of brands that are using the day to promote eco-awareness as well as their wares.
@SteveRubel gives a shout out to client Levi’s, which has a contest for those who can demonstrate how they re-fashion their old pieces into something new. And @MWWGroup tweets a link to National Geographic, which is showcasing a Green Guide that offers advice for sustainable living.
GreenBiz.com reports that Whole Foods is going bagless and eBay is rewarding those who turn in broken Apple products.
Fast Company calls out some instances of greenwashing and bad pitching. Instead, you can give through Philanthroper, which has a ton of Earth Day donation opportunities, all asking for just $1, across its homepage.
But if you’ve got something interesting (and actually sustainable today and going forward) that you’re doing for Earth Day, post it in the comments and let everyone know about it.
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