You know an issue has gone mainstream when it hits the cover of TIME magazine. Facebook’s privacy issues are front and center in the magazine’s next issue.

We gather that overall Facebook PR is actually somewhat pleased with the article, as it does little digging into new issues around privacy, but instead brings forth information that is mostly already public to a larger audience.

Facebook director of communications Brandee Barker, now on maternity leave, “liked” the article on her Facebook account.

However, there was one minor PR snafu that made it to print.

Author Dan Fletcher included in the story that a company spokesman “got tripped up trying to explain to me why my co-worker has a shorter privacy-controls menu than I do.”

“Ultimately, very little that’s new is revealed in the article,” writes Nick O’Neill at our sibling blog AllFacebook.