Havas has taken a majority stake in European digital health and wellness comms firm Creative Lynx. Creative Lynx is a 25-year-old firm with clients like Johnson & Johnson, GSK, and AstraZeneca. It’s based in Manchester, England.
The firm, led by MD Neil Martin, digital director David Hunt, and healthcare director David Whittingham, will work with the Havas Worldwide Health network. That network has about 30 clients, including Pfizer and Novartis. It encompasses Euro RSCG Life, Health4Brands, Euro RSCG Life PR, and Euro RSCG Worldwide PR. According to a fact sheet we received, the network has achieved more than 10 percent organic growth so far in 2012.
“The fact that Creative Lynx decided to join Havasover many other suitors underlines the unique appeal and exciting momentum of our group,” said Havas CEO David Jones in a statement.
This week, Havas Sports & Entertainment also announced a strategic partnership with Seven46, a move leading up to the London Olympics. Seven46 worked on the city’s Olympic bid. Seven46 will be based in Havas’ London office.