° “We call it social influencer relationship management…We provide them with new content and values they can pass along to their readers to get them involved in the program.” — John Bell, managing director 360 Digital Influence at Ogilvy PR to Advertising Age‘s Michael Bush on client Kodak’s “Time to Smile” campaign. Read the full story here.
- Generate Buzz for Your Clients in Fit Pregnancy
- 4 Tips for Writing Email Pitches That Reporters Will Read
- Showcase Your Clients in Draft, the Magazine for Beer Lovers
- Snag Your Clients a Spot in Women's Health