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How Would You Promote ‘Doggie Weight Watchers?’

Confession: this video doesn’t really have anything to do with PR. But we just couldn’t resist sharing it, so here’s our spin: how would you promote a fat camp for dogs?

We know people go crazy for their canines, so we think a partnership with one of the many online pet stores would be a natural match. Get on it, PetSmart.

Also: could any single thing more perfectly typify “first world problems?”

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