Joe Becker, former Group Vice President for MWW Group’s digital division, DialogueMedia, left the agency to join Ketchum as VP and Group Manager for Ketchum Digital this week.
Becker had been with MWW Group for just over a year, where he counseled clients such as Nikon and 1-800-Flowers.
Kethcum Digital Global Director known Jonathan Kopp and Becker have known each other for a number of years. Kopp “came to me with this opportunity,” said Becker, and “to have the opportunity to work with Jonathan, and what is already an existing phenomenal practice was appealing to me. I saw it as a good career move.”
Becker’s PR career includes stints at Hill & Knowlton, in-house at IBM, and before MWW Group with Peppercom, where he helped build the agency’s PepperDigital division.
MWW Group’s DialogueMedia has experienced several changes over the last year or so. Tom Biro joined MTV Networks — he has since joined Allison Partners. Blake Robinson joined digital agency Attention. The agency will be hiring to fill Becker’s position.
UPDATE: An MWW spokesperson tells PRNewser that in addition to filling Becker’s position, the company plans to “double number of employees in DialogueMedia in next six months.” The agency hired Laura Halsch as Digital Strategist from Ogilvy PR in May 2009 and hired Sav Banerjee as Senior Digital Strategist from Gannett Digital last week.
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