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Media Revenue: Cable Dominates Growth, Newspapers at Bottom

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Advertising Age today released its Media 100 revenue report for the top 100 media companies. Here’s one of the more shocking stats: “11 of last year’s Media 100 firms have plunged into bankruptcy reorganization…” Also, last year’s revenue growth is the “lowest since 1991,” and this year is on track to “show the first decline since Ad Age began ranking top media firms in 1981.”

The winners: “…cable networks, cable systems and satellite TV. U.S. media revenue in those sectors climbed 7.4% in 2008.”

The losers: “newspapers, where revenue plunged 13.5% in 2008.”

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