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mediabistro presents: The New Creative Agency

On the heels of our Advertising Age Digital Marketing Conference coverage, mediabistro will present on Wed. March 26th in New York: “The New Creative Agency,” featuring Frank Addante (founder of The Rubicon Project), Trevor Kaufman (CEO of Schematic), Gayle Maltz Meyer (director of new media at Bravo), Marc Ruxin (digital strategist at McCann), Guy Wieynk (managing director of AKQA), Dawn Winchester (chief clients services officer at R/GA), and moderator Megan McIlroy (reporter at Ad Age).

The description reads as follows:

As consumers embrace new media, businesses are developing new messages and tools to communicate with them. Emerging technologies offer seemingly limitless possibilities for both massive reach and precision targeting. But after the dust settles, which platforms will still be standing? And how will monetization really play out?

Find out what really excites our panel of innovators and experts in interactive media and digital advertising, what they think is dead in the water, and what they’re betting on in the short run and further ahead.

Tickets are still available here.

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.