Most CMOs Have Never Heard of Twitter

Our fearless leader Laurel Touby is on hand at the Association of National Advertisers Conference in Orlando, where CMOs were asked: Which social network do you consider for your marketing campaigns? Facebook, YouTube, Twitter, other social networks?

According to Touby, “50% of attendees replied ‘NONE of the above,’ Facebook received 18%, YouTube got about 20%, and Twitter? Just 3%!”

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.