TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

MySpace Redesigns With Entertainment Focus

MySpace has begun rolling out a redesigned site that will target “entertainment junkies” in the 13- to 35-year-old age range. The roll out will take place over the next month starting in the U.S., according to Mediaweek. The story says Mike Jones, president of MySpace, admits that the new focus is part of an admission of defeat to Facebook.

“Per Jones, the main reason for the redesign and refocusing of MySpace is that the war is over, and Facebook won,” it reads.

“We are going niche over broad. We want to focus on a singular need,” the story quotes Jones.

The look of the site will have less clutter, will be organized with topic pages for fans to follow entertainment areas of interest, and will “facilitate connections between like-minded fans,” which the site calls “curators.” Curators can be anyone from a fan to a blogger.

MySpace had 43 million users last month.

Mediabistro Course

Social Media 101

Social Media 101Get hands-on social media training in our online boot camp, Social Media 101! Starting September 4, social media and marketing experts will help you determine the social media sites that matter most to you, based on your personal and professional goals. Register before July 31 and get $50 OFF with early bird pricing. Register now!