We can’t help but laugh at the always-hapless NBC‘s attempt to promote its new Matthew Perry sitcom “Go On” during Sunday Night Football by zooming in on the actor seated in the stands as the pop-up promo for his show runs at the bottom of the screen. And we have to admire the skills of the fans who chose to perform this peculiar videobomb: How was their timing so perfect? It’s almost like they were in on it from the start…

We should clarify for the record, though: We will not be watching this show.