TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Next Fifteen Acquires M Booth & Associates

Holding company Next Fifteen today announced its acquisition of New York-based M Booth & Associates, a consumer focused agency. The move comes on the heels of Next Fifteen’s recent acquisition of UK-based consumer shop Lexis Public Relations. A press release stated that both agencies will “work together to create a new global consumer public relations brand.” Next Fifteen already owns agencies Text 100, BitePR and Outcast Communications.

“Recessions are times when you find out which agencies have a future. In M Booth we see an agency that has tremendous ambition and sees this economy as a chance to prove to clients the difference great PR can make to the brand and their bottom line,” said Tim Dyson, CEO of Next Fifteen in a statement. M Booth clients include Pfizer, Ben & Jerry’s, Yahoo! Travel, the U.S. Virgin Islands Dept. of Tourism, JCPenny and Columbia University Medical Center.

Mediabistro Course

Social Media 101

Social Media 101Get hands-on social media training in our online boot camp, Social Media 101! Starting September 4, social media and marketing experts will help you determine the social media sites that matter most to you, based on your personal and professional goals. Register now!